Play Factory is the company thinking through the spaces and the moments of the game in terms of creativity, innovation, growth.
Play Factory is a new way of thinking and communicating the work philosophy out of the material and physical aspects of workplaces to become the full expression of personality and possibility to create relations with the people.
Play Factory was born from the collaboration of Isao Hosoe, Japanese designer with the passion of studying workplaces and their impact on working people (from the furniture design to the lifestyle in the professional life and the space), with Loccioni, with the idea of promoting and diffusing this creative culture.
Already involved in Loccioni’s activities, Hosoe seems to be surprised when he said “You [Loccioni] are a Play Factory. You are a good centre where to train to the new culture and diffuse it”.
It is while playing intelligence is best expressed. For play I mean children and their curiosity, unexpected events and surprise. PlayFactory is a cultural area where meetings among people and relations find the essential space for game, developing active knowledge experiences and innovative discoveries.