Polaris Press Kit

When complexity increases and the future advances with its whirlwind of opportunities, that is the moment to raise your eyes to the sky and seek the Pole Star.

Desiderio Rebichini was a courier. He looked for the best and freshest farming products to bring them fresh to the city, especially to Rome. Like other couriers, Desiderio transported and sold culture. This is the root of the commercial and cultural spirit of the company, coming from Graziella’s family, supporting and merging with Enrico and his farming origins.

Electrification and digitalization are transforming the automotive industry. Loccioni supports this revolution with a modular system where products get designed and tested with an energetically sustainable approach.